Established in the year 1989 Sana Safinaz is one of the oldest clothing brands in Pakistan. It was founded by Sana Hashwani and Safinaz Muneer. Partners and sister’s-in-law Sana and Safinaz are the primary driving force behind the label.
Sana Safinaz is an all-encompassing lifestyle brand. Apparel collections include but are not limited to Pret, Diffusion, and Bridal Couture.
A chain of Sana Safinaz retail outlets opened up in 2013 across Pakistan. They’re providing the latest in trendy and contemporary ready-to-wear clothing of both western and eastern aesthetics. And not just that they offer unstitched designs, accessories, and footwear too.
Last but not least is the Sana Safinaz lawn which is launched and exhibited during the summer season and is consistently dubbed the most successful lawn collection of the year.
Until recently, the duo were the sole designers for all their collections until the launch of their retail venture which has grown to include a talented and accomplished designer team of its own.
Sana and Safinaz are trailblazers in all the clothing business and their creative endeavors have set the bar high for fashion in Pakistan.